Des Moines, Iowa · Let's get to work
Justin Cateron
I've been writing code since 2003, back when tables were a layout strategy. Since then I've built e-commerce platforms, content sites, internal tools, and integrations of every shape and size. Today I lead web development at Kreg Tool, where I manage the team, still write plenty of code, and drive our work in AI and web automation.
- Now
- Web Development Manager, Kreg Tool Company (opens in a new tab)
- Before
- CMRignite, Flying Hippo, Meyocks, Midwest Basement Systems
- Stack
- JavaScript, React, Next, LAMP, LEMP, Node, MySQL, Postgres
Selected work
All projects
Where I’ve
worked
2024 – now
Web Development Manager · Kreg Tool Company
A hands-on Web Development Manager who leads Kreg's e-commerce and web platforms; serves as the technical lead for its AI and web automation efforts.
2022 – 2024
Director of Web Development · CMRignite
Led a team on redesigns for the National WIC Association, EBSA and APHIS. Built a migration script for 1,000+ pages and a marketing materials portal.
2021 – 2022
Director of Webservices · Flying Hippo
Led cross-functional digital teams and projects while modernizing development workflows with CI/CD, reusable WordPress packages, and automated API-driven systems.
2016 – 2021
Digital Manager / Lead Developer · Meyocks
Led development of custom digital solutions and websites, translating strategy into execution while improving client efficiency by up to 90% and managing a team of developers.
2014 – 2016
Dev Ops / Lead Developer · Midwest Basement Systems
Launched Stowify, a SaaS app on Adobe Sign and Twilio, which raised customer response rates by 300%.
2013 – 2014
Web Developer · Slash Web Studios
Developed and managed 70+ custom websites and web applications using full-stack technologies, APIs, project scoping, and client-focused delivery.
Recent work
A look at some of the websites and digital experiences I’ve helped build, improve, and maintain in recent years.
- 01Kreg Toolkregtool.com (opens in a new tab)
- 02Learn Kreg Toollearn.kregtool.com (opens in a new tab)
- 03Blue Stream Poolsblue-stream-pools.com (opens in a new tab)
- 04Goodman Law, P.C.golawpc.com (opens in a new tab)
- 05MasterDowelmasterdowel.com (opens in a new tab)
- 06Hawkeye VanGinkel Lawn & Snowhawkeyevanginkel.com (opens in a new tab)
- 07Flying Hippoflyinghippo.com (opens in a new tab)
- 08APHISaphis.usda.gov (opens in a new tab)
Writing
All posts- Aug 2026Thumbs Up and Thumbs Down Are More Complicated Than They LookTwo little icons under every answer. It sounded like an afternoon of work. It turned into a lesson in how many ways a simple feature can go wrong.
- Aug 2026Every Bad Answer Became a TestFixing a bad answer once and hoping it stays fixed isn't a plan. So every bad answer became a permanent test, and the website agent had to keep passing all of them.
- Aug 2026I Started Saving the ConversationsKnowledge Gaps showed me where the website agent knew it was struggling. Saving the conversations showed me everything else, including the problems it didn't know it had.